Curious _'s profile

EUROBANK Learning Kit

Curious asks:

Can learning mean growth, literally?
Eurobank launched a talent development program for its future leaders. 
For the employees whose potential and choices made them stand out.
They needed a kit to welcome the participants to the series of courses they would attend.
A welcome kit that reflects the bank’s values and the program’s spirit.

How do you show that these people’s potential and choices had them chosen for a program that will grow them into leaders?

We blended potential, choices and creativity.
We actually made a kit with components that, if you choose to do so, have the potential to literally grow to become something else.
A cup that can be used as a flowerpot.
A pencil that can be planted and sprout into a flower or a vegetable.
A notepad that can become the fertilizer that will produce a grassy meadow. 
An inspirational message that binds them all.

The learning kit was enthusiastically welcomed and grew to become a sensation itself.
EUROBANK Learning Kit
Published:

EUROBANK Learning Kit

Published: